Lauren Sparger, BS’20

Lauren Sparger
Lauren Sparger

Sports Marketing Graduate Program, Red Bull

During my time as a student, the BS in Marketing program allowed me numerous opportunities to gain real life marketing skill sets and business acumen. I am extremely thankful for the dedicated professors who were not only willing to teach valuable lessons but were also exited to connect students with a rich network of marketing professionals in the DFW area. This program also pushed me to create projects that built my experience and professional portfolio. For example, one of my brand audit projects has eventually led me to a full-time position on the sports marketing team for Red Bull in California upon graduation. I couldn’t be more thankful for this experience!

More from BS Marketing Testimonials

Amber Quach, BS’20

Amber Quach, BS’20

Class of 2020

The UT Dallas Marketing program has given me the ability to merge my strengths as a business-minded individual and also as a creative through their program.

Jo-Annie Au, BS’20

Jo-Annie Au, BS’20

Class of 2020

Through the UTD Marketing program, I’ve been able to fuel my passion for advertising and content creation. The program has given me the opportunity to learn from professionals while also getting to work with real clients and local companies.

Matthew Hong, BS’20

Matthew Hong, BS’20

Associate I, Analyst Development Program at Liberty Mutual Insurance

The UT Dallas Marketing program has been invaluable in the pursuit of my career by providing me with a solid marketing foundation that enables me to stand out from and collaborate with my peers.

Varika Pinnam, BS’20

Varika Pinnam, BS’20

Class of 2020

I chose to attend UTD because I felt I had found a community here before I ever even moved to Texas. I decided upon the Marketing program in particular because I wanted to be a part of a fast-paced, impactful business world but work creatively and be able to generate and implement new ideas rather than work in a rigid structure.

Pratiksha Tonpe, BS’21

Pratiksha Tonpe, BS’21

Class of 2021

The MS in Marketing program in the JSOM has offered so many fantastic opportunities where I could learn more about the industry and meet professionals. 

Bachelor’s, Master’s or PhD in Marketing?

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Build your understanding of marketing fundamentals and learn skills in communication, branding, analytics and more.

BS in Marketing

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Master the skills that empower you to understanding customer needs and the competitive environment.


MS in Marketing

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Develop strong research skills that are especially relevant for students interested in an academic career.


PhD in Marketing